David Taylor

In this second post inspired by our new book, the brandgym: A Practical Workout to Grow Your Brand in a Digital Age, we look at ensuring social media usage is anchored on the…

Celebrity endorsement is far from new: Wedgwood created a Queen's Ware range of crockery with Queen Charlotte back in the 1750's. But the rules of how to do it have…

This is the first of a series of posts inspired by our new book: the brandgym: A Practical Workout to Grow Your Brand in a Digital Age.  Here, we look…

News that SC Johnson has paid an undisclosed (but probably juicy) price to buy Method Home prompted me to look up the post I wrote about the brand exactly 10…

Exciting news this week is the launch of our new book: the brandgym: A Practical Workout to Grow Your Brand in a Digital Age. The book is available to order here:http://tinyurl.com/brandgymrebooted - Europe http://tinyurl.com/brandgymrebootedUS…