Small businesses and start-ups can get big benefits from brand growth coaching. However, such business owners struggle to make time for a full brandgym project, being so busy running their…
This is the second of two posts sharing insights from our 18th annual research project looking at how to accelerate brand strategy with AI. The research used a quantitative survey…
This is the first of two posts sharing insights from our 18th annual research project looking at how to accelerate brand strategy with AI. The research used a quantitative survey…
A post on the importance of big brand ideas in an age of AI grabbed my attention this week. The speed and scale of content creation have skyrocketed thanks to…
"How to keep your brand consistent when AI tools can generate infinite variations?" This critical question was recently posted by Paul Dervan, Miro's Head of Brand Marketing (1). He went…
Post developed with David Nichols, Group Managing Partner and Head of Invention. It doesn't seem that long ago that we were launching the latest edition of the brandgym book, looking…