thebrandgym

To Tweet, or not to Tweet? I'm still trying to figure this out myself. I am experimenting with it, and you can check out my page here. What the hell…

At the weekend we bought our young son’s first pair of shoes.  Instead of the usual drudge of buying kids' shoes it was a heart-warming moment of pride – thanks…

The second of your "miss" predictions from our Hit 'n Miss survey has come true with the news that Kellogg's have withdrawn their Fruitabu brand of fruit snacks. I first…

There is so much process and so many systems in business today that teams can get strangled into doing nothing. Well, sometimes you just need to take the initiative, get…

Saw what I think is a smart move by Sainsbury's in my local store this week. The only frustrating thing is that its an idea we proposed to Tesco a…

Three bits of news on the John Lewis retail group reminded me of what an amazing business this is, thanks to its ownership structure. The company is owned by the…

iPhone sales have now hit 17 million since the launch in June 2007, well ahead of Apple's target of 10 million. But Apple are not sitting on this success by…

P&G are launching an innovative new approach to TV advertising this June. The ‘Max Factor MakeoverBreak’ will  three 90 second advertisements shown over consecutive commercial breaks, which see a consumer…

We've posted before about Ryanair, the budget airline, and their maverick CEO Michael O'Leary. We can't claim that Ryanair is our favourite airline, but we do admire the crystal clarity…

When Ben Gordon joined mother and baby product retailer Mothercare in December 2002 as CEO, the share price was languishing at 83p, it was "haemoriging market share to to the…