“Where’s the Sausage?”: hot from the frying pan
Nice to see that the DBA (Design Business Association) have picked up on the theme of "Never mind the sizzle, where’s the sausage?" to promote their Design Effectiveness Awards this year. Let’s hope it plugs the Where’s the Sausage? book a little bit.
The frying pan theme was also used as the visual inspiration for a "Words of Wisdom" interview with me called "The sausage is King", in a direct marketing magazine called Contact. You can download the article here: WordsOfWisdomTheSausageIsKing.pdf