CREATING A $1BN NEW BRAND IN CLINICAL TRIALS – CLARIO

When two clinical trial businesses merged, Brandgym was called on to define the brand strategy to a tight timescale. With fast market & customer analysis we recommended the bold move to create an entirely new brand. Together with agency BrandPie, we created the brand purpose, positioning and identity for Clario – now the $1bn global leader.

To learn more about our brandgym Business Brand Strategy practice, call David Nichols on +44 7787 148806 or email him on davidn@thebrandgym.com.