Group Managing Partner and Director of Brandgym Academy, London
David is one of the world’s 50 leading marketing thinkers according to the CIM. He is the author of 8 best-selling branding books and also writes www.brandgymblog.com, one of the world’s top 60 branding blogs. He is the Director of Brandgym Academy, our global centre for research development and learning.
He loves blending business and brand strategy, with particular expertise in Brand Purpose & Positioning, Turbo Marketing and Brand Architecture.
David delivers the brandgym Mastering Brand Growth program, our 8 week online training program which covers the key stages of brand-led growth. He is also a highly rated speaker on branding and has taught at London Business School on the MBA program and executive training courses.
Prior to founding the brandgym in 2002, David worked in brand management for P&G before doing an MBA at INSEAD and then running the Paris office of marketing consultancy Added Value.