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Results now in on our 2010 Hit 'n Miss survey.

Most of you agreed with what we had down as hits and misses. In fact, one has already come true: Kellogg's have killed off their Nature's Pleasure cereal.

Three things stick out as "outside bets": we had Dove for Men as a hit with a c.10% share of male body cleansing. But less than half of you agreed. And we had Guinness Black and Coke Zero as misses, but 25-30% of you thought they'd be a hit.

Disagree? Then please leave a comment!

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