Turbo charging WD40’s Euorpean marketing, from fragmented local activity to the first ever pan-European programme: ‘Legendary Road Trips’. This has driven a +18% increase in sales and eight-fold growth in gross profit, with a more collaborative way of working now embedded.

“the brandgym has been a key partner on our journey to become a truly effective pan-European marketing operation.”
Steve Brass – European Commercial Director, WD40