| Driving a clear big brand idea into relevant game-changing innovation |
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| Result: Double digit growth in 2009 with a global innovation roadmap defined for the next 5 years |
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| “The brandgym helped me create a genuinely big brand idea with my team that has already begun delivering for us. We worked hard, but also had great fun!.” |
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Caroline Neumann,
Antistax Global Team Leader,
BoehringerIngelheim
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