Anne Charbonneau

Managing Partner, Global, Amsterdam

“I love working with Anne, it’s inspiring and efficient. Our work together has shaped the global strategy and action plan for the next 2 years.  And on top of this, it’s fun.” This is how clients describe working with Anne. She has 25 years brand strategy experience and has been a Managing Partner of the brandgym since 2008. She has worked on a wide range of brand and marketing issues, for both global leaders like Mars, Danone & Unilever, as well as national French brands like Bledina, Rians & Urgo. Anne has also helped craft growth strategies for B to B companies such as Barry Callebaut and Essilor. She previously worked at renowned communications agencies BBH and Wieden + Kennedy and was Strategy Director at TBWA.

Anne is fluent in French, Dutch and English.

RECENT CLIENTS

IDEAS
Pression sur l’innovation (FR) (French)
Quels insights à l’ère du digital? (FR) (French)
Vision de marque, pas jargon de marque (French)
Inside a brandgym start up